MESSAGE FROM BEVERLY MASSONI
SALE! JUST IN TIME FOR THE FALL RUSH
Are you ready for the Fall rush? We are!
And we are going to support your business with another great promotion! We understand consumer spending is down everywhere, and some of our distributors are feeling the lag in the economy. To help ease the burden and attract more purchases, we have decided to support our loyal customers with a 10% OFF discount on all of our Divina brand gallons of shampoo. This sale will be good starting October 1st through December 31st. We ask you to pass the savings on to your customers. We have been busy preparing for this promotion and have built a good inventory of the Divina brand products. Our current lead time is 2 to 4 weeks.
10% OFF DISCOUNT, 10/01/22-12/31/22! Divina Shampoo, 1 Gallon, Savings Promo
OUR GREEN INITIATIVE
With our love for the planet, animals, and humankind, we are taking a proactive approach toward sustainability and are committed to minimizing our impact on the earth–from our manufacturing facilities, distributors, and salon professionals to our consumers.
We have been busy embracing sustainability practices comprised of many eco-friendly choices, such as better packaging options, green purchases, recycling and up-cycling, and ingredient sourcing. We are constantly evaluating how we can reduce the impact. We have reduced our energy consumption by switching out all fluorescent lighting to LEDs placed on timers, our boilers have been replaced with natural gas for a cleaner burn, and we are not stopping here.
We will continue to strive to find better manufacturing solutions that will be better for all. Together we will make an impact. Be planet friendly by reusing our boxes and recycling whenever possible.
HAVE YOU EVER WONDERED…?
A Little History – A Look Into Three Generations Divina has been a trusted brand used by many salon professionals to care for hair since 1969. A second-generation family-owned and operated business in Connecticut has been delivering top-quality products with exceptional value for over 50 years.
A Little History on Divina/Phoenix
Divina Salon Products is one of four divisions in the portfolio of companies owned by Phoenix Products Company. The companies under the Phoenix umbrella are comprised of Pool & Spa, Drinking Water & Equipment, Private Label & Contract Manufacturing, and Professional Haircare. Phoenix Products company was established in 1982 by Alfred Haase, a formulation chemist that solved problems by creating the solutions needed for the pool & spa industry. Forty years ago, the business was initially located in a small facility in Danbury, Connecticut. Today Alfred’s sons, John, and Larry Haase, continue the family legacy of producing competitive solutions while giving attention and care to client needs. Growing up in the family business, the Haase brothers have learned all of the operations of manufacturing goods. In the early 1990’s, the Haase brothers took over the legacy by grasping the reigns quickly while working tirelessly to expand and drive Phoenix to the company it is today. They moved the family business from a very small facility to two larger buildings in Terryville, Connecticut, that now gives them over 100,000 square feet of manufacturing and warehousing space. The Haase family purchased Divina Salon Products, a professional hair care company, in 2001. Though Divina was established by another Connecticut family in 1969, the Haase brothers never slowed down.
They continued to keep Divina thriving by maintaining the goal of being the single best choice for affordable, high-quality products with unmatched customer care.
The Haase family business vision and goal is to continue their business for many future generations. John and Larry have two adult children working for the company now, learning the ins and outs of the business. There are still young children to come into the business fold. The Haase family brings unity, core values, vision and goals, commitment, action, and a strong business culture for success. The Haase family are business people working together for your success.
CUSTOMER CARE
Alyssa McIntyre
Lead, Customer Care Representative
[email protected]
860-589-7502 X113
As always, I am here to help you grow and support you with your Divina needs.
